UX Researcher

Company Description

H&M Group is on a journey to meet and exceed our customers' expectations today and tomorrow. Through collaboration, innovation, and technology we challenge ourselves and the industry. To cater to the individual needs and desires of our millions of customers, our tech organisation delivers solutions for the entire value chain for all our brands.

We are accelerating digitalisation and to stay relevant, we need to ensure we have strong leaders in place to bring our best capabilities, innovation ideas and talented technologists to support the transformation of H&M Group.

Job Description

As a UX Researcher you will aim to reveal what gives our users and customers value by conducting primary research, exploring behaviors and motivations. You will be responsible for collecting and analyzing relevant user data and translating those into actionable insights that can guide our product development in providing excellent customer experiences.

Responsibilities:

• Help define the vision for our digital experiences by empathizing with our customers and understand the challenges and opportunities within this space.
• Plan and propose the right research methodologies and prepare and facilitate the associated research activities and distill and document the output.
• Recruit and engage customers to user research and co-creation activities
• Capture and document a deep understanding of our customers' needs, wants, behaviors and emotions
• Champion and embed both qualitative and quantitative research data as a vital element of the product delivery agile lifecycle

Qualifications:

• Passionate about understanding the users' needs, motivations, behaviors and are able to translate them into actionable research initiatives
• Ability to translate business questions into research
• Ability to plan/design a research project and recruit participants
• Qualitative data collection skills (interviewing techniques, observations, focus-group moderation etc)
• Qualitative data collection skills (survey construction, experimenting etc)
• Ability to analyze qualitative data
• Ability to analyze quantitative data
• Proven experience in research and analysis in the digital space. Knowledge of which research methodology to apply, and when
• Experience with retail, fashion, or comparable consumer brands
• A strong understanding of usability and user experience

Additional Information

If your experience, skills, and ambitions are right for this role, please apply with CV in English.

Please do not send applications to individual email address, due to GDPR, we only accept applications through our career page.

We look forward to receiving your application!

H&M Group is committed to creating a diverse & inclusive environment and we are actively looking for qualified candidates irrespective of race, gender, gender identity, sexual orientation, ethnicity, religion, national origin, disability or age.