Head of Preformance Marketing to Fibbl

About Bravura:

Bravura är ett bemannings- och rekryteringsföretag för organisationer som vill hitta Next Gen Professionals. Hos oss finns massor av jobbmöjligheter, framförallt för dig i början av karriären med 0-8 års erfarenhet. Via oss kan du jobba som konsult eller bli rekryterad. Hitta ditt drömjobb - vi hjälper dig att lyckas!

About the job:

This service is a direct recruitment, which means that the recruitment process takes place through Bravura and you are employed directly by Fibbl

About the company:

We believe in a world where the digital product experience exceeds the one of the physical world. Our mission is to create the world’s largest database of photorealistic 3D assets from consumer brands, providing innovative display technologies with 3D content and seamless integrations to any digital platform – enabling smarter consumer decisions worldwide. We were founded in 2021 and currently have about 20 employees.

Try the technology yourself here: https://fibbl.com/trial-review-lacoste/

Tasks and responsibilities:

The Head of Preformance Marketing role is a dual role, focusing on executing effective lead and demand generation campaigns and activities, and on optimizing the technology stack to enhance lead generation and business growth. Success in this position hinges on the ability to execute campaigns effectively, leverage data analytics, and collaborate with various team members within the organization.

Summary of main tasks
• Execute campaigns and report data insights to relevant roles and help deliver on OKRs

• Develop and maintain high quality of data generated by the Martech-stack

• Develop and execute SEO plan

• Develop and maintain the marketing technology plan (including CRM, CMS, other automation services and marketing technology incl Analytics) and ensure alignment of Martech with the Fibbl platform

Collaboration is key, requiring strong partnerships with the Sales, CTO, Production, and Customer Success Management teams. Like all employees, an in-depth understanding of Fibbl business strategy, objectives (short and long term OKRs), and our Way of Working (WoW) is essential.

The core responsibility involves developing and execute the martech roadmap. This includes selecting the right technologies, integrating them with existing systems, organizing data structures, and enhancing data analysis and presentation techniques to run campaigns optimally.

Education, Experience and Personal characteristics:

• Five years of experience working with performance marketing & martech

• Campaign execution

• CRM (Hubspot)

• CMS (Wordpress / Hubspot)

• GA4, SEO and/or relevant technologies

• Experience with B2B / SaaS is a plus

• Experience in Ecommerce, retail or Fashion is a plus

You are ambitious, intelligent, and empathic. You are also detail oriented and know how to define and execute work according to defined processes. You value close collaboration with colleagues and possess talent for building long-term relationships and establishing new connections. You are determined, focusing on achieving clear results from your work. Your approach is characterized by ambition and creativity, driven by a passion for excellence. This role is designed for an individual who values innovation and continuous improvement, all while maintaining professional integrity and a commitment to collaborative success.

Other information:

Start: According to agreement
Location: Frihamnen, Stockholm
Salary: According to agreement

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